MPC為Argos制作的2019年圣誕節(jié)廣告《The Book of Dreams 夢想之書》
廣告短片講述了一對父女的暖心小故事:當(dāng)父親看到女兒在Argos宣傳冊架子鼓頁面上的圓形標(biāo)記時,他的童年夢想也被喚醒了。在感受濃濃圣誕節(jié)氣氛的同時,也傳達(dá)了父女間溫暖的情誼。
為創(chuàng)作這支廣告,MPC在四個星期內(nèi)完成了大約100個特效鏡頭的制作。短片中令人印象深刻的鏡頭之一就是小女孩從樓梯上滑下來的鏡頭,樓梯的柱子在瞬間變成了霓虹燈管逐一亮起,實在是太棒了!而這也是MPC VFX總監(jiān) Jake Nelson 最為自豪的鏡頭。
Client: Argos
Agency: The&Partnership
Executive Creative Director: Yan Elliott
Creative Director: Danny Hunt
Creatives: Arthur Harry and Ludo Thomas
Senior Producer: Andy Roberts
Producer: Alfie Glover Short
Production: Stink
Director: Traktor
DOP: Joost Van Gelder
Producer: Richard Ulfvengren
Production Coordinator: Taruna Sehgal
VFX: MPC
VFX Supervisor: Jake Nelson
Shoot Supervisor: Kamen Markov
Producer: Philip Whalley
Line Producer: Sahil Gandotra
Comp Team: Amy Smith, Mauro Nodari, Oscar Tornincasa, Andrius Jurkevicius, Chankya Chander, Karthik S, Sabanayagam Veerasek, Shaik Abdul Adil, Udaykiran Chowdary, Vaishali Awaghade, Venkata Siva Kumar.
3D Team: Vishal Bhaskar Darkund, Suhas N, Sreenivasa Aditya, Shridhar Bhat, Muthyalakrishnaiah Doddi, Ankit Dheraj Toppo, Anirudh Kurve
Roto Team: Vignesh R, Sriram Parameshwaran, Rajesh Kumar P, Nithish Nandaa T, Muthuvishnu S, Manojrajiv Sugumar, Kishan R Katrimal, Joslin Job Mathew, Jegadeesan V, Gokulakrishnan M G, Ekanathan Kuppan, B Prathap Kumar
Prep Team: Trishool Pani Mishra, Sudheesh B, Sreeji Mol C.P., Sathish Chellappan, Padmapriya K, Manu PS, Karthikkeyan M D, Kajal Pandya, Joshi John, Bruno Roosewelt, Abdullabeeb Kondacha
Colorist: Jean-Clément Soret
Music: Simple Minds “Don’t You (Forget About Me) ”
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